![]() This likely stems from the fact that this category contains a sizeable number of stations with low total revenue. (The BIA Advisory Services database contains revenue data during these years for only 16 of the 25 all-news stations, therefore, only those stations are included in the averages.)Īverage revenue for a combination of stations in the all-news, news/talk, and news/talk/info formats is substantially lower than when looking at all-news stations alone – in 2021, $2.1 million per station. Average station revenue for stations in the all-news format dropped from $18.1 million in 2019 to $13.9 million in 2020. adults said they got news on the radio often or sometimes.Īverage radio revenue dropped fairly sharply in 2020 – by 24% – for stations in the all-news format, according to Pew Research Center analysis of MEDIA Access Pro & BIA Advisory Services data. In 2019, Nielsen listed news/talk among the most-listened-to radio formats in 2020, 50% of U.S. Note: This and most data on the radio sector apply to all types of listening and do not break out news, except where noted. The audience for terrestrial radio remains high, though there was a slight drop in 2020: In 2020, 83% of Americans ages 12 or older listened to terrestrial radio in a given week, a figure that dropped slightly from 89% in 2019 according to Nielsen Media Research data published by the Radio Advertising Bureau. (Data on public radio beyond podcasting is available in a separate fact sheet. Explore the patterns and longitudinal data about audio and podcasting below. And revenue for news radio stations dropped over the past year after years of relative stability. population, online audio and podcasting audiences have grown over the last decade. While terrestrial radio reaches a large portion of the U.S. is split by modes of delivery: traditional terrestrial (AM/FM) radio and digital formats, such as online audio and podcasting. Audio/Podcasting Cable News Digital News Hispanic/Black News Media Local TV News Network News Newspapers Public Broadcasting
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